If you have ever seen Deb in action, you know she will take you on a roller-coaster ride to the edge of your own limits. Just when you think you can’t go on, she will thrill you with the simplicity of discovering your hidden power and potential. Deb will help you find your vision and live your passion. She will demonstrate how you can put your fears and past failures behind you and will inspire you to transform your life in every way.
Using her own journey and life challenges, Deb can help you discover how every setback can become a springboard of opportunity and an inspiration to transcend the limits of life and to experience your own potential. She is a living example that—no matter how physically and emotionally destructive the experience—there is no such thing as failure.
Deb doesn’t tell you what to do. Through her programs and processes, she helps you develop your own expression of greatness as an individual, a team member, or a business owner. Her professional experience as an educator, corporate trainer, sales manager, speaker, and workshop facilitator has put her in front of tens of thousands of people across the country. She communicates with every age and experience level, young and old, sales professionals, entrepreneurs, project leaders, managers, and CEOs. No matter who you are, you will be impacted by her wisdom and moved by her clarity.
Deb's Bio
After spending eight years in public education as a teacher and athletic coach, Deb moved into the corporate arena where she excelled as a sales trainer and team manager for companies like The Equitable, The American Heart Association, and The University of Phoenix.
“If you are seeking a life-changing event, go see Deb Erickson. Deb is truly one of the most powerful speakers I have ever had the privilege of listening to. Her program is a mixture of life experiences, mind-over-matter facts, and a wit that will keep you laughing for weeks. It will be worth every second of your time.”
Charlotte A. Whitfield
El Paso, TX
Driven by her desire to expand her reach to a national audience, Deb launched her own personal and professional development business, ICAN Institute, Inc. which she operates from her office in Albuquerque, NM.
She has spent the last 20 years traveling the country inspiring audiences to believe in their own greatness. While much of her time is spent working with Fortune 500 companies as a trainer, Deb also sets aside time for individual life coaching.
Deb’s passion for teaching people how to use the power of their own minds helps her clients break through mental limits and move past fears that have restricted their success. Her specialty is helping people to break through mental and emotional limits by using activities like the board break and rebar bend. Her newest program, The RutBusting Challenge, teaches people simple brain-training techniques to create change quickly with lasting results. Her book, Get Out of the Rut and On With Your Life is making waves across the country.
Deb’s newest venture is her partnership with IBA, Integrated Business Advisors. This group of entrepreneurs is committed to restore hope, rebuild confidence, and create community by providing the tools and resources to support every American in recapturing the vision of living the American Dream.
How would you like to analyze your current RutBusting attitude and skill set? This IQ test will tell you if you possess the mindset, tools, and techniques needed to bust out of your Ruts. It’s fun and very informative. Take 3 minutes and discover your current RutBusting IQ!
Deb doesn’t tell you what to do. Through her programs and processes, she helps you develop your own expression of greatness as an individual, a team member, or a business owner. Her professional experience as an educator, corporate trainer, sales manager, speaker, and workshop facilitator has put her in front of tens of thousands of people across the country. She communicates with every age and experience level, young and old, sales professionals, entrepreneurs, project leaders, managers, and CEOs. No matter who you are, you will be impacted by her wisdom and moved by her clarity.
